25. Jan, 2023
, 08:30 a.m. 
online - live 
JTBD WEBINAR 1-hour online introduction on Jobs-to-be-Done in practice with ODI®
JTBD Webinar January
Online Introduction on putting Jobs-to-be-Done Theory into Practice with Outcome-Driven Innovation® with guest speaker Eberhard Häfele, Director, Strategic Development and Innovation at Leica Biosystems. Best Practice Case. Topic “Opportunities for innovation in the medical diagnostic industry“.
Get a 1-hour online introduction to the Jobs-to-be-Done and Outcome-Driven Innovation® framework and its latest developments, while drinking your morning-coffee.
The webinar will be held by an Edizon Innovation Managing Partner or Innovation Strategist.
We will offer different webinars on how to create a growth strategy based on hidden customer needs. Every webinar is focused on a different industry or topic.
Special topic
Opportunities for Innovation in the Medical Diagnostic Industry
All JTBD Webinar Dates 2023:
- January 25, 2023, 8:30 a.m.
Topic: Opportunities for innovation in the medical diagnostic industry - September 06, 2023, 8:30 a.m.
Topic: to be announced.
Free attendance
Note: The webinar works best in Google Chrome Browser.
Attendees
- C-Level Manager
- Head of Product Management
- New Business Development
- Digital Transformation Manager
- Market Researcher
- Strategic Product Manager
- Head of R&D
- Strategic Marketing Manager
- Innovation Manager
Your Benefits
What you will learn
- Experience Outcome-Driven Innovation as a strategy and innovation process based on JTBD principles
- Get inspired from success stories and references that applied ODI
- Understand how ODI drives growth strategies based on true customer needs
What you will get
- Introduction to JTBD and the ODI process
- Hands-on navigation instrument for your customer-centric innovation
- Q&A session and the possibility to discuss your questions with other executives
Watch our past JTBD Webinars:
JTBD Webinar 2022
- January 26, 2022: “Jobs-to-be-Done as a Guideline for Groundbreaking Innovation in the Building & Construction Industry”
- September 07, 2022: “Getting better decisions faster: the essence of Outcome-Driven Innovation”
JTBD Webinar 2021
- January 27, 2021: Business Model Innovation based on JTBD Thinking
- September 09, 2021: Leadership & Changing Perspectives – Innovation Culture through Jobs-to-be-Done
JTBD Webinar 2020
- January 29, 2020: Identifying underserved Needs for Growth – Case Study on JTBD and Outcome-Driven Innovation® in Electrical Industry
- March 25, 2020: Special JTBD Webinar – 2nd JTBD Summit Europe Teaser with Tony Ulwick
- May 06, 2020: Discovering Customer Needs in Mobility with Viewpoints on Context of Covid-19
- August 26, 2020: How to Identify Quick Wins and get Short-term Results out of the Innovation Process
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