JTBD STRATEGY CLASS

18. Nov, 2020, 13:00 / online - live

A new “Jobs-to-be-Done” Viewpoint on Strategy for Discovery & Quantification of Hidden Opportunities for Value Creation and Innovation.

Edizon welcomes CEO’s and high-level executives from different organizations in various industries as keynote speakers to share and discuss with you the importance and the benefits of customer-centric innovation. Use the extended Q&A Session at the end of the event to ask your burning questions to our guests.

Make sure to register soon – there are only 15 limited seats. Language is English.
Due to limited seats service providers and consultants are asked not to participate.

1st JTBD STRATEGY CLASS, virtual
November 18, 2020, 1:00 p.m. at 2:30 p.m. (CET)

Guest Speaker:

Timo Snoeren, General Manager – Europe, Worthington Industries
Sebastien Nalin, Director of Strategy and M&A – Europe, Worthington Industries
Mark Jackson, Director of Technology, Innovation & Digitalization – Europe, Worthington Industries

Moderator:

Martin Pattera, Managing Partner, Edizon
Oliver Ratschka, Innovation Strategist, Edizon

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What questions will you get answered:

Why innovation and customer-centric innovation
What are the benefits of Jobs-to-be-Done theory and the Outcome-Driven Innovation® process
What are the main results of the last project
What are financial benefits
What are ways to implement customer-centricity in the organization

What you will get:

Explanation about customer-centricity
Benefits of JTBD and ODI
Best Practice Case Worthington Industries
Q&A session and the possibility to discuss your questions with other executives