JTBD WEBINAR
27. Jan, 2021, 08:30 / online
1-hour online Introduction on putting Jobs-to-be-Done Theory into Practice with Outcome-Driven Innovation® with focus on Business Model Innovation Based on JTBD Thinking.
Get an introduction to the Jobs-to-be-Done and Outcome-Driven Innovation® framework and its latest developments, while drinking your morning-coffee, in a 1-hour webinar.
The webinar will be held by an Edizon Innovation Managing Partner or Innovation Strategist.
We will offer different webinars on how to create a growth strategy based on hidden customer needs. Every webinar is focused on a different industry or topic.
What you will learn:
- Experience Outcome-Driven Innovation as a strategy and innovation process based on JTBD principles
- Get inspired from success stories and references that applied ODI
- Understand how ODI drives growth strategies based on true customer needs
What you will get:
- Introduction to JTBD and the ODI process
- Hands-on navigation instrument for your customer-centric innovation
- Q&A session and the possibility to discuss your questions with other executives
Attendees:
- C-Level Manager
- Head of Product Management
- New Business Development
- Digital Transformation Manager
- Market Researcher
- Strategic Product Manager
- Head of R&D
- Strategic Marketing Manager
- Innovation Manager
All JTBD Webinar Dates 2021:
- January 27, 2021, 8:30 a.m.
Topic: Business Model Innovation Based on JTBD Thinking - September 15, 2020, 8:30 a.m.
Topic: Leadership & Changing Perspectives – Innovation Culture through JTBD
Free attendance
Note: The webinar works best in Google Chrome Browser.
Watch our past JTBD Webinars 2020:
- January 29, 2020: Identifying underserved Needs for Growth – Case Study on JTBD and Outcome-Driven Innovation® in Electrical Industry
- March 25, 2020: Special JTBD Webinar – 2nd JTBD Summit Europe Teaser with Tony Ulwick
- May 06, 2020: Discovering Customer Needs in Mobility with Viewpoints on Context of Covid-19
- August 26, 2020: How to Identify Quick Wins and get Short-term Results out of the Innovation Process
