Training

Through the implementation of an Outcome-Driven Innovation® project, you gain a unique, in-depth understanding of your market. With the individual Jobs-to-be-Done innovation training sessions, you can permanently anchor this customer centricity in the company and increase your market competence across functions. We offer a range of training formats tailored to your business – from a one-hour leadership impulse session to a comprehensive implementation program for your organization.

"Anchor customer centricity in your company."
Daniela Pfleger and Gerald Steinwender

How can we help you implement JTBD thinking on innovation in your organization?

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Together we will develop strategies for products and services that your customers will love.

Depending on your individual growth challenge, the focus is on your product range, your market strategy or your development pipeline.

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Do you want to uncover what your customers really want?

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