fbpx

Name:
James Maclachlan
Company:
Coca Cola
Position:
Head of Innovation

James Maclachlan (Coca Cola) about Jobs-to-be-Done and Edizon

As intra-preneur at heart, James loves to solve problems within large corporations using their resources and systems to influence positive change. He is particularly good at helping people connect the dots to see the big picture. He is passionate about creating great brand experiences and connecting with consumers in unique ways.

James is an internationally experienced Innovation Manager and Brand Experience specialist.
He has used JTBD to map the jobs that consumers are trying to get done with Softdrinks and is looking for new business opportunities in Southern Africa.
Share

JTBD
Testimonials

Overview
04.05.2019

Florian Schütz, Borealis

MORE
01.05.2019

Chris Gibson, Fisherman's Friend

MORE
05.05.2019

Gerald Steiner, Voith Paper

MORE

Do you want to uncover what your customers really want?

First name*

Surname*

Company

Position

E-Mail*

Phone

Message*

I agree that my data will be used according to the privacy policy.

Request download

First name*

Surname*

Company

Position

E-Mail*

Phone

Your download request for:
I agree that my data will be used according to the privacy policy.